Become a powerhouse of innovation.
Reignite your people, profits, and ingenuity.
You don’t have to be born innovative – you can learn it.
Get empowered to build an innovative culture through our proven workshops and facilitated sessions.
What we do
We empower organizations to create growth through consistent innovation of compelling products and services
Our proven innovation methodologies give organizations the competitive edge to substantially increase profits with enterprise-wide, new value creation. Whether you are a Fortune 100 company or startup, most creative output slows down over time. Our approach infuses creativity into your culture. Contact us to become a sustainable powerhouse of innovation, creativity and collaboration.
Learn how we reignite your innovation to drive growth
“We have used and continue to use New & Improved for our new product ideation sessions and are never disappointed. The results of these products in the marketplace speak for themselves. I highly recommend them!”Nestlé
Who we help
We provide innovation training, facilitated sessions, and organizational consulting
More innovative people
We deliver Level IV ROI by improving creative collaboration and creativity skills. Because participants generate new and better ideas instead of using training simulations, you will see immediate value.
More innovative products and services
We help marketers innovate faster – creating new and improved products with our accelerated process, condensing 6 months of marketing concept work into just 5 days.
Why Choose Us
Proven process for sustainable innovation
We’ve worked with both Fortune 100 and small startups for over 30 years to deliver results. Through our training, your employees practice a proven innovative methodology that not only sparks today’s innovations but helps you build a culture of ongoing excellence. Your teams will become adept at using our Universal Creative Process to consistently generate new ideas and improve existing products and services.
The science behind our process
Neuroscience: Unleashing Creative Disruption
Recent advances in neurobiology further validate what we’ve known for years. The human brain is hardwired to resist change and limit the potential disruption that comes from creative thinking. To unleash innovative ideas, people must manage the “Gator Brain” with mature thought choice and collaborative thinking methods. Otherwise, the Gator Brain cunningly kills off the new thinking needed for innovation to come to life.
We’ve helped some of the biggest and smallest organizations develop sustainable innovation. How can we help you?
What People Are Saying
“I’ve had the privilege of working with New & Improved – this stuff is GREAT! They’ve packaged the material in a way that has enabled us to not only use it ‘on the job,’ but also to share it with team members to upgrade their team effectiveness.”
“Thanks to the New & Improved facilitators and illustrators for keeping everyone energized. We generated 155 new solutions across five platforms. All of your efforts and ideas will help us achieve our short-term and long-term franchise goals. We could not have done it without you.”
“I was very impressed by how well you related to the people and in turn how they responded to your sincere efforts to help them…I am confident that your positive impact will drive benefits for years to come.”
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Ready to Make a Change?
Whether you want to start with a small training workshop or discuss more widespread systematic culture change, give us a call. We will tailor a solution to fit your exact needs.